Introduction Booklet
Client: ASA India International
Location: Kolkata, West Bengal
Sectors: Micro Finance
Practice: Documentation
Dates Of Service: 2018
Zivanta Services: Documentation,Content Development and Design
Zivanta Contact: Sudipto Sengupta
Status: Completed
Background
ASA International India Micro finance Limited (ASA -India) is part of one of world’s largest micro finance network. Currently it operations are in 6 states: West Bengal, Assam, Bihar, Tripura, Meghalaya and Uttar Pradesh and is poised for a pan India growth
Intervention
As a part of its rebranding exercise, ASA India wished to bring out a booklet about the organization, its vision and its achievement so that it could reach out to a larger audience within India and outside.
Services
Conceptualized, wrote and designed a print and web ready ASA India Information booklet. The booklet highlights the business model, physical and financial milestones, financial products and community outreach of ASAI